INNOVATION CASE – Business Management and Organization of Internal Resources
Parés Baltà: Family-Run organic winery with sustainable practices
Starting year: 1790
Involved subjects: Family members of Parés Baltà, local community, visitors and tourists
Innovation area: Business Management
Objectives
Ensure high quality and sustainability of wine production through joint family decision-making.
Implement organic and biodynamic farming methods.
Promote environmental conservation and biodiversity.
Offer educational and enjoyable wine tourism experiences.
Summary
Parés Baltà is a family-run winery renowned for its sustainable practices and meticulous internal organization. All decisions regarding the winery’s operations are made jointly by family members, ensuring rigorous quality control throughout the production process.
The winery has adopted organic farming since 2002 and biodynamic farming since 2012. Biodynamic practices at Parés Baltà include the use of natural preparations to enhance soil health, planting according to lunar cycles, and maintaining a closed ecosystem with sheep for natural fertilization and bees for pollination. These methods contribute to the vineyard’s rich biodiversity and sustainability.
Parés Baltà communicates its commitment to biodynamic farming through storytelling and educational tours. Visitors are invited to explore the vineyards and learn about biodynamic principles firsthand. The winery offers guided tours that highlight their sustainable practices, including the role of sheep and bees in their ecosystem. Wine tastings are paired with narratives about the biodynamic process, emphasizing the connection between the land, the vines, and the final product. This immersive experience helps visitors understand and appreciate the winery’s dedication to sustainability and quality.
Difficulties
- Balancing traditional wine-making methods with modern sustainable practices.
- Ensuring economic viability while maintaining high sustainability standards.
- Adapting to the challenges of biodynamic farming and natural environmental changes.
Results
- Production of high-quality organic and biodynamic wines.
- Maintenance of rich biodiversity and environmental sustainability.
- Recognition as a leading winery in the Penedès region.
- Increased visitor engagement through diverse wine tourism activities.
